Jun 23, 2022
In General Discussions
The holiday has arrived! Well, they're still a few months away ... but if you're Photo Retouching SEO (and especially if you work in e-commerce) you need to think about holidays now. To get more customers from your website, you need to attract more visitors. Also, if you want to attract more visitors from your organic search, you need to rank the page higher in the search results. Unfortunately, ranking improvements usually don't happen overnight. To take advantage of search visibility during the holiday season, you should start optimizing now. And the best place to get started is from your content. Optimization of existing content Is there content for the season of the previous holiday? If so, updating and diverting this content may be the most cost-effective option for gaining search visibility in the Photo Retouching coming months. To best demonstrate the strategies we share in this post, we use real-world examples of seasonally sensitive businesses. My example of running the entire post is Hickory Photo Retouching Farm. (Full Disclosure: I'm not affiliated with Hickory Farm, but I think their snacks are delicious.) See if Hickory Farm has old content that can be updated and optimized for this holiday season. A search of the company's blog found that there was a Thanksgiving Gift Guide and a 2018 Holiday Gift Guide. You can take advantage of both pages to capture eligible organic traffic during your vacation, but you need to investigate further to determine if it's worth updating. The first thing to do when analyzing organic search opportunities Photo Retouching is to look at the current search results. There is much to be learned from SERP research. Difficulty and competition : Is there a big brand name on the first page? Is the ranking page high quality in terms of content and design? If yes, it is reasonable to consider ranking these keywords difficult. Formatting best practices : Look for trends that are common to ranking pages. These are likely to contribute to the reason these pages are ranked. For example, if your video shows multiple results, you should strongly consider Photo Retouching adding video content to your page.